Planning a wedding right now? 💍 Wedding expenses add up fast, but savvy brides can save hundreds (or even thousands) by timing their purchases around major sales. From decor and attire to honeymoon essentials, this guide breaks down the biggest 2025 wedding sales of the year and what to shop for maximum savings! Because, I’ve been in YOUR shoes, and wish I had something like this when I was hunting for the best deals!
Why Smart Brides Shop Wedding Sales
A well-planned wedding budget isn’t just about cutting costs—it’s about getting the best value. By shopping during key sales, you can:
✔️ Score deep discounts on wedding must-haves
✔️ Upgrade to higher-quality items for less
✔️ Free up your budget for experiences like your honeymoon!
Here’s a seasonal breakdown of the best wedding sales of 2025 and what to shop during each one, so you can get the most of our your wedding budget!
Pin this for later as a reminder, PLUS grab your FREE wedding sale tracker and planning checklist so you can stay organized and ready to snag those deals!
Winter 2025 Wedding Sales (Jan – Feb) ❄️
New Year’s Sales (Early January)
🔥 Post-holiday clearance on home goods, decor, and party supplies
🛒 Best for: Venue decorations, tableware, storage solutions
Presidents’ Day Sales (February 17)
🔥 Discounts on furniture, bedding, and organization essentials
🛒 Best for: Bridal suite decor, wedding storage, honeymoon luggage
💡 BONUS SAVINGS TIP:
Wedding venues often raise prices in January for the new year—lock in contracts before Dec. 31 to save!
Spring 2025 Wedding Sales (March – May) 🌷
Amazon Spring Big Deal Days (March 25-31)
🔥 Sales on fashion, home essentials, and beauty
🛒 Best for: Bridal accessories, wedding shoes, self-care items
Many vendors release deals before the major sales dates to grab early shoppers, so be sure to have your “wish list” and alerts ready to snag major discounts when they drop!
Memorial Day Sales (May 26)
🔥 Huge discounts on outdoor decor, patio furniture, and appliances
🛒 Best for: Outdoor wedding decorations, reception lighting, registry items
Memorial Day Sales typically start the weekend of, and in some cases, as much as 1 week out from the holiday. Keep your eyes peeled for deals to drop early!
💡 BONUS SAVINGS TIP:
Spring is peak wedding season, meaning fewer vendor deals—DIY brides should shop decor sales early!
Summer 2025 Wedding Sales (Jun – Aug)☀️
Amazon Prime Day (July 15-16 – estimated)
🔥 Biggest discounts of the summer on wedding decor, accessories, and tech
🛒 Best for: DIY decor, bridesmaid gifts, reception essentials
Note, the dates have not yet been confirmed as of publishing, but sources estimate that the 2025 Amazon Prime Day will likely fall on July 15 and 16th. Keep an eye out for updates!
Target Deal Days (July, Same as Prime Day)
🔥 Competing sales on kitchenware, storage, and registry must-haves
🛒 Best for: Bridal shower gifts, honeymoon packing essentials
Like Amazon’s Prime Day, the Target Deal Days dates have not yet been confirmed, but in 2024, they coincided with Prime Day timing and are likely to fall on or around the same time in 2025 as well.
Back-to-School Sales (August)
🔥 Deals on organization tools, stationery, and dorm decor (perfect for DIYs!)
🛒 Best for: Wedding planning notebooks, signage supplies, seating charts
💡 BONUS SAVINGS TIP:
Buy honeymoon essentials like luggage, sandals, and swimsuits in summer sales before prices rise in fall.
Fall 2025 Wedding Sales (Sept-Oct) 🍂
Labor Day Sales (September 1)
🔥 Discounts on furniture, home decor, and appliances
🛒 Best for: Wedding gifts, reception decor, and honeymoon luggage
Like many holiday sales, you’ll likely see Labor Day Sales being about a week out from the actual day. Keep an eye out for discounts on any items you’ve got your eye on!
Fall and Halloween Clearance (Mid-October)
🔥 Deals on candles, moody lighting, and fall florals
🛒 Best for: Rustic or fall wedding decor, cozy ambiance for receptions
The timing on this may vary by retailer, as it all depends on their inventory. Start exploring seasonal clearance sections in October to snag the best Fall and Halloween decor at a discount.
💡 BONUS SAVINGS TIP:
Buy discounted wedding signage from Back-to-School sales (letter boards, chalkboards, and whiteboards are perfect for seating charts!).
Black Friday 2025 & Holiday Sales (Nov – Dec)
Black Friday 2025 (November 28)
🔥 Deep discounts on wedding dresses, shoes, accessories, and tech
🛒 Best for: Bridal gowns, wedding party attire, photography gear
Black Friday Wedding Deals typically start anywhere from 1 week to a few days out, so keep your eyes peeled for pre-Black Friday sales!
Cyber Monday 2025 (December 1)
🔥 Deep discounts on wedding dresses, shoes, accessories, and tech
🛒 Best for: Bridal gowns, wedding party attire, photography gear
Cyber Monday Deals typically begin as soon as Black Friday ends, so started Saturday November 29th, lookout for new Cyber Monday Deals to drop!
Post-Christmas Clearance, AKA “Boxing Day” (December 26-31)
🔥 Huge markdowns on string lights, candles, and holiday party decor
🛒 Best for: Winter wedding decorations, centerpieces, and reception lighting
💡 BONUS SAVINGS TIP:
Bridesmaid & groomsmen gifts are cheapest during holiday sales—buy personalized gifts early!
💍 Tips for Smart 2025 Wedding Sales Shopping
✔️ Plan ahead – Know what you need before sales hit.
✔️ Compare prices – Not every sale is a real deal—check previous prices.
✔️ Follow brands & retailers – Sign up for email alerts for early discounts!
✔️ Use cashback & coupons – Stack savings with Rakuten, Honey, or store rewards.
🎯 Want a stress-free wedding shopping experience?
Download my free 2025 Wedding Sales Calendar and Shopping Checklist to stay organized & save BIG!